Chamber Q&A


With ACCE’s far-reaching network of members, we are able to collect and share innovative best practices and industry benchmarks. If you are struggling with a chamber management challenge, ACCE is here to help. AskACCE, our online Q&A and research service, is an exclusive benefit of your chamber’s membership.

Here are a few questions our team answered recently.

 

Q: I am leaving my position as chamber president and CEO to pursue a new opportunity. What resources can ACCE share to support the transition process?

A: Congratulations on your new opportunity. We have several resources on executive transitions, all of which are included in your ACCE membership.

 

Q: We are considering forming a board subcommittee focused on membership. Does ACCE have any examples of those from other large chambers?

A: Thanks for reaching out to AskACCE. Below are a few examples of larger chambers that have membership committees:

  • Dayton Area Chamber of Commerce Membership Oversight Committee – Oversees the development and implementation of the policies and procedures pertaining to the retention and growth of membership in the organization. The committee meets quarterly prior to the chamber’s board of trustees meetings. For an overview of the roles and responsibilities of committee members, refer to the Committee Handbook.
  • Greater Arlington Chamber of Commerce Membership Committee – The Membership Committee is a subcommittee of the board and it is headed by a member of the board of directors. It is responsible for developing strategies and implementing actions to increase total membership of the chamber. This committee plans and executes the annual chamber membership drive. Any member may apply for the Membership Committee.
  • Seattle Metro Chamber Nomination & Member Development Committee – Nominates and recommends candidates for the board, executive Ccommittee and officer positions that fairly reflect and represent the diverse sizes and types of business conducted by chamber members. It represents members, helps formulate membership policies and takes part in the development of member programs and benefits.

 

Q: I am seeking language to update our bylaws to allow the electronic election of directors rather than printed ballots by mail.

A: Below are several examples of chamber bylaws that include language related to electronic voting:

  • Bylaws – Daytona Regional Chamber of Commerce
  • Bylaws – Hendersonville Area Chamber of Commerce
  • Bylaws – Longlac Chamber of Commerce
  • Bylaws – Lake County Chamber of Commerce

You can find additional examples of bylaws and hundreds of other sample documents in the Knowledge Exchange, available 24/7 with your ACCE membership.

 

Q: Our chamber website recently had record high monthly views. Can ACCE share benchmarks for this metric?

A: ACCE conducted a Chamber Pulse Survey on Communications and Marketing Metrics, which included insights on this topic along with other email, website and social media metrics.

According to the results, chambers most commonly see between 5,001 to 10,000 unique monthly website visitors. In the uppermost tier, 17% of chambers get more than 15,000 monthly visitors. 

As a reminder, ACCE runs Chamber Pulse Surveys every month on a variety of timely topics. The results—freely available to ACCE members—can be found here on our website.

 

Q: We are looking into monetizing our ribbon cutting ceremonies. Can you share examples of what other chambers are doing?

A: Thanks for reaching out with your question. Here are several chambers that provide enhanced or premium ribbon cutting packages for a fee:

  • Bastrop Chamber of Commerce – Offers three tiers of ribbon cutting services: standard, enhanced and premium. Each level provides increasing benefits such as social media promotion, photography and expanded event coverage.
  • McLean County Chamber of Commerce – Provides premium and executive ribbon cutting options with enhanced attendance, promotion and recognition.
  • Springfield Area Chamber of Commerce – Offers an enhanced ribbon cutting option for $100, which includes upgraded publicity and additional chamber involvement to help maximize the event’s impact.
  • Greater Bluffton Chamber of Commerce – Offers two tiers of ribbon cuttings with optional upgrades for increased exposure.
  • Abilene Chamber of Commerce – Includes standard ribbon cutting ceremonies as a member benefit, with opportunities to enhance the experience through additional marketing.
  • New Castle County Chamber of Commerce – Offers an enhanced ribbon cutting service that includes remarks from the executive team, additional promotion and customization to meet members’ needs.
  • Boulder Chamber of Commerce – Provides two enhanced ribbon cutting packages that include expanded marketing opportunities and special event commemoration options.
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